the moiety project

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moi·e·ty [moi-i-tee]

noun, plural moi·e·ties

1. a half.

2. an indefinite portion, part, or share.

3. Anthropology . one of two units into which a tribe or community is divided on the basis of unilineal descent

Journalists and PR professionals depend on one another. The aim of the Moiety Project is to help them help each other through technology.